Bob’s Famous Foodmart and Discount Liquors has its origins back to 1955, when Bob DiMatteo started the store with his parents, Dominic and Mary DiMatteo. It was the day after Mother’s Day and Bob claimed he gave his mother a “Mother’s Day present she would never forget”. Bob’s Famous Foodmart remains a family enterprise. Bob’s son, Ron DiMatteo, is now the co-owner along with George Mather, Jr. Bob’s wife, Joan DiMatteo , still runs the gift card section of the store. With social media growing beyond belief, the greeting card section has been reduced, giving “Joanie” some well-deserved time off. Her time at Bob’s Famous Foodmart is better spent as a marketing consultant, historical advisor, public relations, and overall quality control.